Wednesday, April 22, 2009

More from the Your Business Card is Crap! fellow.

Chris Zubryd, the director/editor of "The Pitch, Poker & the Public" the 30 min doc the original Joel Bauer clip was pulled from, sent me a link to the full clip. I haven't been this creeped out since The Men Who Stare at Goats!

This video asks the question "Can you go corporate without losing your soul?” It explores some of the advertising and influence industry's giants through the lens of the greatest persuader of them all; P.T. Barnum. As it turns out he never said, "There is a sucker born every minute". Hear why you think he did, hear how Joan Jett's career was launched by the man who launched it, hear from the creator of the Marlboro man and from the greatest pitchman alive today as well as one of the greatest Texas hold'em players to sit at the poker table. These men have been in the business for decades and have learned valuable things about creating perceptions to turn a profit.

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