As I scour the greatest tomes of common sense and handiness (pre-1966 Popular Mechanics), I look forward to finding these amazing ads from the good folks at the Yellow Pages. The beauty of these ads is that they each ran only once per publication. A bold and humane approach to advertising that provided readers with something fresh, and downright clever, every month. (Instead of the lazy, repetitious, Pavlovian, jackhammering of a single ad that we experience today.)
I'm open to discussion:
When, aside from maybe those equally great and varied "Don't kill yourself, get a subscription!" Mad magazine ads, have you actually been routinely surprised by or looked forward to an advertisers next emission?
I'll be posting some more up as I come across them in a flickr pool, here.
3 comments:
Here is the comment I left over at B2B-directory:
Hi dickhead,
Thanks for spamming my blog, I hope you don't mind that I return the favor.
Mt. Holly, Minnesota is Minnesota's smallest and newest city. Founded in 2003, by current Mayor, Mike Haeg, Mt. Holly is a vacationers dream. Come for the waterskiing lessons, stay for the proximity to a half dozen bars.
I found after left over at B2B-directory,
Mt. Holly has a big dreamer his ambition was creation of a newest city.
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